James Taylor

Founder - Igniter Digital

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Dominate Local Search: A Step-by-Step Guide for Small Businesses

In today’s digital age, having a strong online presence is crucial for small businesses to thrive. But with competition becoming fiercer by the day, simply having a website isn’t enough. To stand out and attract nearby customers, mastering local search engine optimization (SEO) is essential. Local SEO strategies can help your business appear prominently in […]

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Unveiling Insights: A Beginners Guide to Analyzing Google Analytics Data

Data has become the cornerstone of informed decision-making. Google Analytics stands out as a powerful free tool, providing a wealth of information about website performance and user behavior. In this post, we’ll delve into the world of Google Analytics, exploring how to effectively analyze its data to gain valuable insights that can drive your online

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Navigating the Evolving Landscape: A Recap of Internet Marketing in 2023 and Predictions for Digital Marketing Trends in 2024

The world of digital marketing is in a constant state of flux, with trends evolving at a rapid pace. As we look back at 2023, we witnessed the consolidation of some prevalent trends and the emergence of new strategies that reshaped the way businesses connect with their audiences. In this blog post, we’ll recap some

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12 Questions You Might Be Afraid to Ask About Online Marketing

Online marketing can be a complex and ever-evolving field, and it’s natural to have questions and concerns. Here are 12 questions you might be afraid to ask about online marketing, along with answers to help you gain a better understanding: Don’t be afraid to ask questions and seek guidance in the world of online marketing.

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Online Marketing For Non-profit Organizations: 9 Steps to Get More Donations

Online marketing can be a powerful tool for non-profit organizations to increase donations and raise awareness for their causes. Here are nine steps to help your non-profit get more donations through online marketing: By following these steps and adapting your online marketing strategy to your non-profit organization’s specific needs and audience, you can increase your

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Do You Recognize these 11 Warning Signs of Low Awareness in your marketing?

Are you sailing the vast seas of marketing, but it feels like your ship is adrift in a sea of obscurity? In the grand quest for success, the first crucial step is recognizing the signs that you might be flying under the radar. If your marketing efforts seem to be falling on deaf ears, worry

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AIDA: The Basics of Marketing, Still Relevant Today

AIDA: The Fantastic Four of Marketing! It’s the timeless superhero squad that’s been saving businesses from obscurity for over a century. Like the Avengers of advertising, AIDA is here to entertain, inform, and inspire action. Let’s break down why this fab four is still rocking the marketing world today: But wait, there’s more! In today’s

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Social Media Marketing for Local Businesses: Importance and Tips for Success

Social media has become an integral part of our lives. With millions of people using social media platforms every day, it has become a powerful tool for businesses to reach out to potential customers. Whether you are a small local business or a big corporation, social media marketing can help you reach your target audience

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Small Business SEO: Tips to Boost Your Online Visibility and Increase Sales

Small businesses often struggle to compete with larger corporations when it comes to online visibility. However, with the right SEO strategies, small businesses can boost their online presence and increase sales. As a skilled assistant with expertise in digital marketing, I understand the importance of optimizing content for search engines and crafting compelling copy for

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